Whole FOods

Food for Thought: Customer Connection

Each year, the Big Four – JBS, Cargill, National Beef, and Tyson – process more than 80 percent of the cattle that go to market. One of the by-products of this concentration is that many cattlemen have little or even

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Posted in Agriculture, California, Cattle, Eric OKeefe, Feature, Pacific

Land Report Case Study: Hearst Ranch

Thinking outside the box landed this California beef producer’s entire herd inside Whole Foods. BY HENRY CHAPPELL PHOTOGRAPHY BY RICHARD FIELD LEVINE, STEVE MILLER + ALEXANDER VERTIKOFF The Piedra Blanca Rancho lords over the Pacific roughly halfway between San Francisco

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Posted in Agriculture, California, Cattle, Farming, Feature, Henry Chappell, Pacific

Land to Table: California Grass-Fed & Grass-Finished Beef

Brought to you by the Hearst Family The Piedra Blanca Rancho lords over the Pacific roughly halfway between San Francisco and Los Angeles. Grassland, native oaks, and chaparral cover its gentle slopes. Coastal prairie extends from the foothills to the

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Posted in Agriculture, California, Cattle, Conservation, Farming, Feature, Henry Chappell, Land to Table, News Desk, Pacific

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